Clawly for Coaches, Consultants and Service-Based Businesses
You didn't start your coaching or consulting business to spend half your week on invoices, scheduling, and inbox management. Yet that's exactly where the hours go.
This guide covers how Clawly works as an AI assistant for service-based businesses, what admin tasks it handles, how it compares to hiring a human VA, and how to set it up in under a minute.
Why coaches and consultants spend more time on admin than clients
You started your coaching or consulting business to work with clients, not to spend your evenings chasing unpaid invoices. Yet here you are, toggling between your inbox, your calendar, and your CRM instead of doing the work that actually pays.
The math is frustrating. You finish a client session, then spend the next hour logging notes, sending a follow-up email, and responding to a lead who reached out two days ago. By the time you're done, another hour has disappeared into admin.
Here's what typically eats up a service provider's week:
- Inbox triage: Digging through emails to find the ones that matter
- Scheduling coordination: Five messages back and forth just to book one call
- Invoice chasing: Sending the same payment reminder for the third time
- CRM updates: Manually typing in what happened during every client interaction
- Lead replies: Getting back to inquiries before the prospect moves on
None of this work is optional. It keeps your business running. But it also pulls you away from billable hours and relationship-building, which is where your revenue actually comes from.
What Clawly does for service-based businesses
Clawly is an AI assistant that lives in Telegram and handles admin work inside the tools you already use. You message it like you'd message a colleague. You ask, it acts.
So instead of opening Stripe to create an invoice, you just type "Send Sarah her invoice for this month." Instead of logging into Calendly to check availability, you ask Clawly to book a call with your new lead. The task gets done without you switching apps or copying data between platforms.
Works inside the tools you already use
Clawly connects to over 60 integrations, including Gmail, Stripe, Calendly, HubSpot, Notion, and Airtable. That means you're not learning a new system or rebuilding your workflow. You keep using what you know, and Clawly operates inside those tools on your behalf.
Learns your workflows and adapts as you grow
Clawly picks up on how you work. It notices your communication style, your follow-up timing, and your preferred tools. Over time, it adapts to match your patterns rather than forcing you into a rigid template.
As your business changes, your assistant changes with it. You don't have to retrain anything.
Available 24/7 across every timezone
Clawly doesn't have office hours. When a lead emails at midnight, Clawly can respond before you wake up. When a client in another timezone requests a reschedule, Clawly handles it while you sleep.
Clawly vs. hiring a virtual assistant
At some point, most service providers consider hiring a human VA. That's a reasonable option, though it comes with tradeoffs worth thinking through.
| Factor | Clawly | Human Virtual Assistant |
|---|---|---|
| Monthly cost | Starts at $0, Pro from $29/mo | $1,500–$3,000/mo |
| Availability | 24/7, every timezone | Limited hours |
| Onboarding time | Under a minute | Weeks of hiring and training |
| Capacity | Unlimited tasks | Limited bandwidth |
Cost comparison
Hiring a VA involves job postings, interviews, and a training period. That process often takes weeks before the person becomes productive. Clawly skips all of that. You sign up and start delegating the same day.
Availability and response time
A human assistant works set hours. If a lead reaches out at 11pm, they won't hear back until morning. Clawly responds immediately, regardless of when the message comes in.
Onboarding and training
There's no ramp-up period with Clawly. It loads skills instantly, whether that's invoicing, scheduling, or drafting contracts. You don't have to explain how your tools work or walk through your processes step by step.
Scalability and capacity
Human assistants have limits on how much they can handle in a day. Clawly doesn't. As your client base grows, your assistant handles the increased workload without you hiring additional help.
Admin tasks Clawly handles for coaches and consultants
Here's where Clawly creates the most leverage for service-based businesses.
Scheduling and calendar coordination
Clawly books calls, sends calendar invites, and handles rescheduling. It connects to Calendly and Cal.com, so you stop playing email ping-pong every time someone wants to meet.
You can say "Find a time for a call with Alex next week" and Clawly checks availability, sends the invite, and confirms the booking.
Invoicing and payment follow-ups
Clawly creates invoices through Stripe, sends payment reminders, and tracks what's outstanding. You don't have to write awkward follow-up emails yourself. Clawly handles the reminders on your behalf.
Email inbox triage and lead replies
Clawly sorts your inbox, flags what's urgent, and drafts responses to new leads. Faster replies mean fewer prospects slipping away while you're busy with client work.
CRM updates and client management
Every client interaction gets logged automatically in HubSpot, Pipedrive, or Notion. Your records stay current without you typing in notes after every call.
Contract drafting and proposals
When you land a new client, you can ask Clawly to draft a contract or proposal. It generates documents on request, so you're not hunting for templates or starting from scratch.
Session reminders and client check-ins
Clawly sends automated reminders before sessions and follow-up messages after. Your clients feel taken care of, and you don't have to remember every touchpoint yourself.
How Clawly integrates with your existing tools
Clawly works alongside your current stack rather than replacing it. You keep using the tools you know. Clawly just makes them work together.
Email and communication
Gmail, WhatsApp, and AI phone/voice integrations let Clawly send messages and manage communication on your behalf.
Scheduling and calendars
Calendly and Cal.com connections mean Clawly can book, reschedule, and confirm appointments directly.
Invoicing and payments
Stripe, QuickBooks, and Green Invoice integrations handle billing, invoicing, and payment tracking.
CRM and client management
HubSpot, Pipedrive, Notion, and Airtable connections keep your client data organized and up to date.
Project management and productivity
Asana, ClickUp, Monday, Trello, and Linear integrations let Clawly create tasks, update statuses, and keep projects moving.
Is Clawly right for your service business
Not every tool fits every business. Here's how to tell if Clawly makes sense for yours.
Solo coaches building a practice
If you're handling everything yourself, Clawly helps you reclaim hours for client work. You stop spending evenings on admin and start focusing on the work that grows your business.
Established consultants scaling operations
When admin becomes the bottleneck to growth, Clawly lets you scale without hiring. You can take on more clients without adding headcount.
Service-based agencies and teams
Lean teams benefit from coordinating across tools without adding staff. Clawly becomes the operational layer that keeps everyone aligned without extra meetings or manual updates.
How to set up Clawly in under a minute
Getting started is fast. No technical setup, no credit card required.
1. Sign up with Google
One-click signup. No forms to fill out.
2. Connect Telegram
Clawly lives in Telegram. Your chat becomes your command center for running operations.
3. Add your integrations
Connect the tools you already use: Gmail, Stripe, Calendly, HubSpot, and more.
4. Start delegating tasks
Message Clawly like you'd message an assistant. Ask it to send an invoice, book a call, or follow up with a lead. It handles the rest.
Start for free at getclawly.com. No credit card required.
What changes when you stop doing admin yourself
The shift isn't just about saving time. It's about what you do with that time instead.
More hours for client work and revenue
Every hour saved on admin is an hour you can spend on billable work or business development. The math compounds quickly.
Faster lead response and booking rates
When someone reaches out, they hear back immediately rather than three days later. Faster replies mean more booked calls.
Consistent cash flow from invoice collection
Automated payment reminders reduce the awkwardness of chasing money. Invoices get paid faster, and cash flows more predictably.
Operations that scale without hiring
You can grow your client base without adding staff or overhead. Your assistant handles the increased workload automatically.
Run your coaching or consulting business from one chat
Clawly is one message away. You message, it acts. Whether that's sending an invoice, booking a call, or following up with a client, the task gets done without you switching apps.
Start for free. No credit card required. Ready in under a minute.
FAQs about Clawly for coaches and consultants
Can Clawly communicate with my coaching clients directly?
Yes. Clawly can send emails, reminders, and follow-ups on your behalf using your connected tools. It adopts your tone and style, so messages feel like they came from you.
Does Clawly work if I serve clients in different timezones?
Yes. Clawly operates 24/7 across every timezone, so your business keeps running even when you're offline.
What happens if Clawly sends something incorrect?
You can review outputs before sending and adjust how Clawly works over time. It learns your preferences and improves with use.
Do I need technical skills to use Clawly?
No. If you can send a text message, you can use Clawly. There's no code and no complex setup.
Can I try Clawly before paying?
Yes. Clawly offers a free plan with no credit card required. You can start delegating tasks immediately.
Is my client data secure when using Clawly?
Clawly is encrypted and secure. Your data stays yours.
Does Clawly replace my existing business tools?
No. Clawly works alongside your tools and takes action inside them through integrations. You keep using what you know. Clawly just makes it all work together.
